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Shopping experience with feel-good factor

Laurèl Store Kiev

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LAURÈL STORE KIEV

See Feel Love

Laurèl is an international premium brand from Germany. The creations stand for "luxury ease", a new casualness that complies with the modern woman and her feeling of zeitgeist. The play with apparent contradictions characterises the collections of Laurèl. Clear shapes meet softly draping materials, underscoring the femininity and individuality of the wearer.

The store concept of Laurèl translates these contradictions and creates a luxurious atmosphere of well-being. Natural materials such as wood and marble meet golden metal and brown acrylic. The play with contrasts creates dynamism. The harmonious interplay of DREAM, the cosy carpet from the brand JAB FLOORING, with the modern stools BEN and the cushions from the BW BIELEFELDER WERKSTÄTTEN create a cosy atmosphere in the changing room and lounge area. The velvet fabric Excelsior underscores the femininity and is to be found in curtains and upholstery fabrics. The highly glossy carpet Infinity joins the selected materials perfectly and invites to linger. The brand colour "purple" is the recurrent theme of the overall concept and provides a recognition value.

www.laurel.de

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Eike W. Pörtner

Vice President Contract

Address

JAB JOSEF ANSTOETZ KG
Potsdamer Straße 160 
33719 Bielefeld

Contact

Phone: +49 521 20 93 - 0
Fax: +49 521 20 93 - 1813
E-mail: contract@jab.de